Competitor Intel Report
$500-1,500 standalone · or bundled with annual retainer at no extra cost.
What you get
- 15-30 page PDF report, agency-branded for your records
- Top 5-10 NoVA competitors profiled (positioning, services, pricing observed)
- SWOT analysis: your business vs the market, 5 items per quadrant with impact ratings
- Pricing transparency comparison table
- Ad copy patterns identified across Meta Ad Library + Google Transparency Center
- Keyword gaps with monthly search volume + opportunity scores
- 5-10 specific opportunities ranked by effort × impact
- Time-bounded recommended actions (this week / 30 days / quarter)
How it works
- 1. You list your competitors
5-10 NoVA contractors you compete with directly. We add 2-3 we identify ourselves.
- 2. We scrape (24-48h)
Stagehand-based scraping pipeline + Meta Ad Library + Google Transparency Center + Ahrefs keyword data.
- 3. AI-powered analysis (4-8h)
Claude Sonnet 4.6 produces structured analysis. Sofía + Esteban review before delivery.
- 4. You get the report
PDF + markdown + raw JSON. Optional 30-min walkthrough call.
Sample finding format
From an actual NoVA roofing intel report:
Opportunity #3 — Storm-damage emergency LSA Effort: Low | Impact: High | Priority: 1 Of 8 competitors scanned, only 2 are LSA-verified. NoVA storm-damage CPL is $30-75 via LSA vs $124-228 via Search. Action this week: Submit LSA verification application (license + GL insurance + background check, 2-5 weeks). Expected impact: 60-80% reduction in CPL once verified.